The Logo Brainstorm Book

The Logo Brainstorm Book

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Don't Wait for Inspiration to Strike Whether you're facing a new logo project or you've reached a block in your current work, The Logo Brainstorm Book will inspire you to consider fresh creative approaches that will spark appealing, functional and enduring design solutions. Award-winning designer Jim Krause (author of the popular Index series) offers a smart, systemic exploration of different kinds of logos and logo elements, including: Symbols Monograms Typographic Logos Type and Symbol Combinations Emblems Color Palettes Through a combination of original, visual idea-starters and boundary-pushing exercises, The Logo Brainstorm Book will help you develop raw logo concepts into presentation-ready material.A Comprehensive Guide for Exploring Design Directions Jim Krause ... Pairing letters harmoniously Visual associations between letters can be established by allowing their forms to touch or overlap, ... a letter at the bottom of page 141 has been employed here as a theme-setting visual connector between two characters .


Title:The Logo Brainstorm Book
Author: Jim Krause
Publisher:HOW Books - 2012-07-11
ISBN-13:

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